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Why You Should Embrace Your Natural Lashes & Lash Care Guide

Healthy natural lashes do far more than frame your eyes. In this lash care guide you will learn how to nourish, cleanse, moisturize and protect your eyelashes, plus how to choose gentle mascara and eye...
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What is an Eyeshadow Highlighter & How to Use Them?  

Highlighting does more than add sparkle. In this guide, learn what an eyeshadow highlighter is, where to place it for brighter, lifted eyes, how to choose shimmer versus matte and which Red Apple Lipstick shades...
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Ombre Eyeshadow: Get That Perfect Gradient In 4 Simple Steps.

Learn how to create a smooth ombre eyeshadow look using three talc free shades from Red Apple Lipstick. This step by step Very Peri inspired tutorial shows you where each color goes, how to blend...
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The Ultimate Guide To Wearing Brown Eyeshadow

Brown eyeshadow is the quiet hero of every makeup bag. In this guide, you will learn how to pick flattering browns for your skin tone and eye color, plus easy day, desk, and nighttime looks...
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Best Eyeshadow Color for Hazel Eyes 

Hazel eyes can shift from green to golden, so the right eyeshadow really matters. This guide breaks down the best shades, simple color wheel tips, and Red Apple Lipstick eyeshadows that flatter every tone in...
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7 Different Ways to Apply Eyeshadow

Learn seven easy eyeshadow application techniques, from classic three shade looks to quick one and done eyes. This guide walks you through prepping lids, picking colors, and building simple everyday or smokey looks with Red...
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What is the Difference Between a Chalazion and a Stye?

Wondering whether that tender eyelid bump is a stye or a chalazion? Learn the key differences, risk factors, simple home care to discuss with your doctor, and how to keep your eye makeup, brushes, and...
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How to Choose Eyeshadow Colors With Confidence

Confused by all the eyeshadow shades? This guide shows you how to pick nude and neutral colors, choose flattering tones for your eye color and skin tone, and build simple three shade combinations so you...
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Eyeshadow Base: Crease-Proof Color for Sensitive Lids

An eyeshadow base can be the difference between creasing at noon and smooth color till night. Learn how to pick a gentle base, apply it in thin layers, and pair it with talc-free shadows for...