Prime Time Eye Shadow Primer

4.8
Rated 4.8 out of 5 stars
371 Reviews

Prime Time Eye Shadow Primer

$23
4.8
Rated 4.8 out of 5 stars
371 Reviews
Earn 23 Reward Points on your order.

✔️ Locks shadow — crease-proof, long-lasting wear
✔️ Smooths fine lines — never settles
✔️ Turns crepey lids into a silky canvas
✔️ Hypoallergenic, non-comedogenic, Vegan — made for sensitive eyes

Eliminate mid-day creasing and fading with Prime Time Eye Primer by Red Apple. Cleanly formulated for sensitive skin, this lightweight base keeps eyeshadow smooth, vibrant, and locked in place all day. It controls oil, evens discoloration, and soothes delicate lids—so your eyes look awake, bright, and comfortable from morning to night. The unique creamy-powder texture blends like silk and grips like a pro primer, giving you the best of all worlds.

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Have Flawless Eye Shadow Easily

Make sure you get the most of our your new favorite eye shadow primer. Andrea explains how to use Prime Time for the best effect.

Long-Lasting Wear

Eye shadow looks freshly applied all day.

Hypoallergenic Formula

Made for sensitive eyes and skin.

Effortless Blending

Silky texture that evens skin tone and smooths fine lines

4.8
Rated 4.8 out of 5 stars
Based on 371 reviews
Total 5 star reviews: 321 Total 4 star reviews: 34 Total 3 star reviews: 10 Total 2 star reviews: 6 Total 1 star reviews: 0
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371 reviews
  • FH
    F H.
    Verified Buyer
    Reviewing
    Prime Time Eye Shadow Primer
    I recommend this product
    What's your age range? 70+
    What's your beauty style? Natural, Classic, Low Maintenance
    Rated 5 out of 5 stars
    2 days ago
    terrific base

    I basically stopped wearing makeup about 10 years ago. Nothing I used was satisfactory. Now I'm beginning my 7th decade around the sun, and I thought I didn't want to wear makeup anymore.

    Your lipstick has changed that. So...I took a chance on this Eye Shadow Primer. I love it. I use it to smooth out the uneven skin tone on my upper lids, and I think it helps "finish" my look. Along with lipstick, I feel ready to meet the world.

  • SN
    Stephanie N.
    Verified Buyer
    Reviewing
    Prime Time Eye Shadow Primer
    What's your age range? 50-59
    What's your beauty style? Classic
    Rated 3 out of 5 stars
    1 week ago
    Was hopeful - but no

    I've been searching for a non-toxic eye shadow primer that works just as well as the more toxic formulas. Based on the positive reviews, I didn't hesitate to purchase the Red Apple Lipstick primer. Unfortunately, I was disappointed by this product. My eye shadow creased within 2 hours of applying it. I consider myself very supportive of small business and wish I didn't have to leave a "negative" review, but this product just didn't do it for me. My search continues...

  • SY
    Susan Y.
    Verified Buyer
    Reviewing
    Prime Time Eye Shadow Primer
    I recommend this product
    What's your age range? 60-69
    What's your beauty style? Natural
    Rated 5 out of 5 stars
    2 weeks ago
    Creamy base makes eye color last!

    Love this product

  • KB
    Kathryn B.
    Verified Buyer
    Reviewing
    Prime Time Eye Shadow Primer
    I recommend this product
    What's your age range? 50-59
    What's your beauty style? Natural, Classic, Low Maintenance
    Rated 5 out of 5 stars
    3 weeks ago
    Love it!

    I love this primer, and I love that I can just buy a refill for my small compact.

  • RC
    Roxanne C.
    Verified Buyer
    Reviewing
    Prime Time Eye Shadow Primer
    I recommend this product
    What's your age range? 60-69
    What's your beauty style? Natural
    Rated 5 out of 5 stars
    1 month ago
    Good setting powder

    I didn’t think I would need this until I tried it. It’s a game changer on how much better the eye shadow colors last. Thanks for this.