How Is Red Apple Different?
Gluten Free, Vegan Makeup
Look Stunning While Feeling Comfy In Nourishing, Clean Formulas For Sensitive Beauties


Purely Cool – Mixed Finish
Neutral Brick Red Lipstick


Warm Neutrals – Mixed Finish


Neutral Toned – Mixed Finish
Talc Free, Hypoallergenic & Buildable
Warm Soft Orangey Brown

Nourishing Formulas
Silky, creamy makeup in colors that inspire. Focusing on moisturizing ingredients so that your eyes, lips and skin stay vibrant and comfy.
Clean, Non-Toxic & Vegan
Using only plants, botanicals and safe synthetics -we guarantee every product passes through our rigorous standards to keep you safe & healthy.
Gluten-Free & Hypoallergenic
Originally designed for women with Celiac Disease, we understand allergies & sensitivities - even the rare ones. All our products are 100% GF and produced in a 100% GF facility for zero cross contamination.
Small Batches Made In The USA
Proudly using the highest quality ingredients, hand crafted in micro-batches for ultimate freshness.
Discover The Red Apple Difference
Formulas That'll Have You FEELING As Good As You LOOK

Welcome To Your Beauty Safe Haven
“Your skin’s sensitivities shouldn’t stop you from feeling beautiful & having fun. Even clean makeup can trigger allergies, which is why we create high-performing makeup that’s gentle on the most sensitive skin. Clean as an apple.”
52,469+ happy customers
Say The Kindest Things
Shop Confidently With No-Rush
Returns & Exchanges
You have 6 months to try your new makeup out, and (hopefully) fall in love. If not, return it opened and used for a different shade or a refund.
VIPs Get More
Get coupons, points, birthday gifts and early access to sales & launches

Beauty Bundles
Discounted Sets Of Thoughtful Combos - SHOP ALL




Extra 25% Off In Cart

Hydration Heroes