54 products
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Discover makeup that's beautiful to wear and beneficial for your lips.

From deeply moisturizing lipsticks and glosses to intensive lip care treatments, each product is specifically formulated for sensitive lips that need extra care.
Black Magic
Black Magic

Matte Dark Black

Blondeshell
blondeshell-em102

Matte Honey Blonde

4.9
Rated 4.9 out of 5 stars
27 Reviews

Shimmery Warm Deep Bronze

Brownie Points
Brownie Points

Matte Neutral Mid Brown

Buttercream
Buttercream

Shimmery Light Cream

Champagne
Champagne

Warm Golden Taupe Shimmer

Clean Slate
Clean Slate

Matte Cool Mid Grey

Dirty Girl
dirty-girl-on-white-2024-2

Shimmery Khaki Green

Down to Earth
20231106-down-to-earth-Img191
Sold Out

Shimmery Warm Copper

Earth Girl
earthgirl-em103

Matte Camel

En Pointe
En Pointe

Matte Rosy Mid Pink

Espresso
Espresso

Matte Dark Deep Brown

Golden Ticket
golden-ticket

Shimmery Soft Warm Gold

Shimmer Cool Pewter Grey

Heirloom
heirloom-em109

Matte Banana Cream

lipstick-hydrating-4.jpg

Discover makeup that's beautiful to wear and beneficial for your lips.

From deeply moisturizing lipsticks and glosses to intensive lip care treatments, each product is specifically formulated for sensitive lips that need extra care.
Hello Darkness
hellodarkness-em105

Matte Dark Grey Brown

Hush Hush
hushhush-em101
5.0
Rated 5.0 out of 5 stars
16 Reviews

Matte Light Peach Cream

Iced Mocha
Iced Mocha

Frosted Light Rosy Taupe

4.9
Rated 4.9 out of 5 stars
9 Reviews
Innocence
Innocence

Opalescent Bright White

Like U Latte
Like U Latte

Shimmer Light Rosy Caramel

Made You Wink
madeyouwink-em107
4.5
Rated 4.5 out of 5 stars
8 Reviews

Matte Neutral Rosy Taupe

4.9
Rated 4.9 out of 5 stars
279 Reviews

Matte Neutral Quad

4.8
Rated 4.8 out of 5 stars
193 Reviews

Cool Neutrals For Green Eyes

4.9
Rated 4.9 out of 5 stars
159 Reviews

Bring Out The Blue

Minx
Minx

Soft Shimmer Plum Taupe

4.9
Rated 4.9 out of 5 stars
234 Reviews

Neutral Toned – Mixed Finish

Shimmer Muted Olive Green

Pixie Dust
Pixie Dust

Matte Soft Baby Pink

Plums Up!
plumsup-em108

Matte Plum Taupe

Porcelain
Porcelain

Matte Light Bone

4.8
Rated 4.8 out of 5 stars
365 Reviews

Step One in Your Eye Makeup Routine - The Best Eye Primer

Sage Rage
Sage Rage

Matte Soft Army Green

Shimmer Warm Light Peach

She's Spicy
shesspicy-em104

Matte Warm Cognac

4.9
Rated 4.9 out of 5 stars
180 Reviews

Shimmery Neutral Quad

Sugar & Spice
Sugar and Spice

Light Shimmer Terra Cotta

4.9
Rated 4.9 out of 5 stars
185 Reviews

Extra 25% Off In Cart

Tip Taupe
tiptaupe-em106

Matte Light Grey Brown

Shimmer Light Plum Brown

Neutral Rich Satin Plum

Shimmer Soft Lavender Grey

4.9
Rated 4.9 out of 5 stars
226 Reviews

Warm Neutrals – Mixed Finish

Yes You Canyon
Yes You Canyon

Matte Mid Red Brown

Nearly 14 million women report sensitivities to eye makeup. If you are one, we have good news

When it comes to eye makeup for sensitive eyes, finding the best hypoallergenic eye makeup products that enhance your beauty without causing irritation is key. But you also want your collection to be beautiful, useful and practical.

That’s where Red Apple shines.

This collection features only the best hypoallergenic eye makeup, carefully crafted to ensure safety and performance.

The Red Apple hypoallergenic eyeshadow formula has a 15 year history of causing no irritation for those who normally get red, itchy eyelids from regular and store bought eye makeup.

You now get to choose from so many nicely pigmented eyeshadows that glide smoothly. You may enjoy quality hypoallergenic eye pencils worry free. And a mascara that will visibly enhance the look of your lashes with regular use*.

Each Made-In-The-USA product is crafted with non-toxic ingredients to care for eyes that get red and itchy from makeup. We keep it simple and gentle.

Our options are fragrance-free to further reduce the potential for irritation, making them ideal for those with sensitive eyes or skin.

In addition to being non-irritating, your new eye makeup is enriched with natural ingredients known for their soothing properties. Our use of high-quality, gentle ingredients ensures that you can enjoy beautiful eye makeup looks without discomfort.

Everyone wears eye shadow because it looks pretty.

You may now enjoy simple, easy to achieve eye makeup looks or dramatic looks - you’ll enjoy building your own eye shadow collection using our magnetic Z-Palette system.  You can swip and swap your shadows as you like. You may start with a suggested starter palette, or build your own from scratch - either way, you’ll enjoy the flexibility in your long lasting new eye palette.

Don’t forget your best eye shadow primer which is great for mature eyes. It is your perfect mate to your new hypoallergenic eye shadow.  Our primer is made to go with our eye shadows, and this long lasting primer is easy to use, and gives great results.  

From there, select from our many shades of non-irritating, hypoallergenic eye pencils.  You’ll enjoy their superior glide and softness.  You may also use them as a brow pencil.  Be sure to look for our Blonde and Taupe pencils if you have lighter brows.

You’ll love our custom fluffy eye shadow brushes. Customers like you give us so much feedback and praise about our Made-In-The-USA Vegan eye brushes.  You’ll really enjoy how they compliment your eye palette.  We recommend you have a twin set, so that you may use one set wet, while the other remains dry.

And last but not least, top off your look with our Mascara.  With regular use our Mascara will visibly enhance the look of short, stubby lashes.  Our formula is built around Capixyl, a well known hair fertilizer that gives your lashes the best chance at health*.

Frequently Asked Questions