Plum Sexy Crazy

4.8
Rated 4.8 out of 5 stars
113 Reviews

Plum Sexy Crazy

$25
4.8
Rated 4.8 out of 5 stars
113 Reviews
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Plum Sexy Crazy is a deep, multi-dimensional red plum color that has bronzey golden shimmer. You can apply this lipstick with just one coat for a sheer berry tone, or apply it with multiple layers for a rich, warm golden plum color. Plum Sexy Crazy is absolutely beautiful and smells fabulous!

You don’t have to choose between beauty and comfort.You deserve lipstick that makes you feel confident, radiant — and safe.
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Vegan + Cruelty Free

Gluten-Free & Non-Toxic

Hydrating & Non-Drying

Lasting, Beautiful Color

Why More Women Are Switching To Red Apple Lipstick In 2025

Deeply Moisturizing – No More Dry Lips

Our ultra-nourishing formula is packed with soothing, hydrating ingredients like Vitamin E and rich botanical oils, making it the best lipstick for dry lips. Say goodbye to chapped lips and hello to lasting comfort.

Gluten-Free & Safe for Sensitive Skin

Meticulously crafted to be the best gluten-free, vegan, and non-toxic lipsticks you've ever worn, making it perfect for your sensitivities or auto-immune concerns. Enjoy high-performance color without irritation.

Smooth, Creamy & Lightweight

Unlike waxy, drying formulas, our lipstick glides on effortlessly with a buttery-soft, creamy texture. It feels weightless, never sticky or heavy, for a truly comfortable wear.

No Peel, No Pill Formula

Flaky, painful lips after wearing lipstick isn’t normal — and you don’t have to live with it anymore. Red Apple Lipstick uses clean, gentle ingredients and is tested by real women with real sensitivities. No stinging, no cracking, no pilling, no compromises.

"This color is exactly what I was hoping it would be - darker side without being too dark yet still somewhat bright, not sullen. Goes well with so many different colored outfits. Works super well when dressing up, casual dress, or on staying-at-home-with-no-makeup-on days. If I do have to make a quick run to local grocer's, it gives enough color and pop that I don't look like death warmed over; at the same time it's not so much color that I look like I forgot to apply the rest of my makeup."

Frequenty Asked Questions

  • Berries & Purples, Pop of Color

  • Original

  • Neutral / Normal, Shimmer

  • Formula: Original

    Ingredients: Ricinus Communis, Euphorbia Cerifera (Candelilla) Wax, Butyrospermum Parkii (Shea) Butter, Oleic/Linoleic/Linolenic Polyglycerides, Copernicia Cerifera (Carnauba) Wax, Synthetic Beeswax, Sesamum Indicum (Sesame) Seed Oil, Helianthus Annuus, Tocopheryl Acetate, Prunis Dulcis (Almond ), Citrus Tangerina (Tangerine) Peel Oil, Essence of Vanilla, May Contain: Titanium Dioxide ,Manganese Violet, Mica, Iron Oxide.

    Hero Ingredients: Castor Seed Oil helps give our Original series lipsticks their smooth texture. This plant-based ingredient is known for its moisturizing properties.

    Sunflower Oil provides Vitamin E, adding a soothing feel to the lips. Red Apple Lipstick was one of the first to use Sunflower Oil as a lipstick base in 2012, and it continues to set a high standard for creamy, colorful lipsticks.

  • Corn Free, Cruelty Free, Dairy Free, Petroleum Free, Soy Free

  • Neutral

  • No, all Red Apple lipsticks are made extra moisturizing. Our special formula with botanicals & Vitamin-E go to work on dry or chapped lips immediately and is very comfortable to wear.  It is a great lipstick for dry lips.

4.8
Rated 4.8 out of 5 stars
Based on 113 reviews
Total 5 star reviews: 96 Total 4 star reviews: 8 Total 3 star reviews: 8 Total 2 star reviews: 1 Total 1 star reviews: 0
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113 reviews
  • K
    Kristin
    Reviewing
    Plum Sexy Crazy
    I recommend this product
    Rated 5 out of 5 stars
    1 week ago
    5 Stars

    I love Red Apple lipstick! This color is gorgeous and the product is very moisturizing and smooth. I usually only reapply after eating.

  • B
    Betsy
    Reviewing
    Plum Sexy Crazy
    Rated 3 out of 5 stars
    1 week ago
    3 Stars

    Doesnt stay on. Color is nice

  • PT
    Patricia T.
    Verified Buyer
    Reviewing
    Plum Sexy Crazy
    I recommend this product
    What's your age range? 60-69
    What's your beauty style? Natural, Classic
    Rated 5 out of 5 stars
    1 month ago
    Love it!

    I wore this lipstick at my daughter’s wedding. I love the color and texture, and I didn't need to touch it up very often. Most importantly, I didn’t have to worry about being glutened!

  • TH
    theresa h.
    Verified Buyer
    Reviewing
    Plum Sexy Crazy
    I recommend this product
    What's your age range? 60-69
    What's your beauty style? Classic
    Rated 5 out of 5 stars
    3 months ago
    Excellent product

    Finally the right color, and it stays beautiful for hours!!

  • PH
    Patricia H.
    Flag of United States
    Verified Buyer
    Reviewing
    Plum Sexy Crazy
    I recommend this product
    What's your age range? 70+
    What's your beauty style? Natural, Classic, Bold
    Rated 4 out of 5 stars
    3 months ago
    Beautiful color

    The lipstick was so much more matte than I expected and I don’t like matte lipstick. After I use the Red Apple lipstick I use a brush and add Runway Rogue lipstick called Trophy Wife in the center of my lips. I have other RR lipsticks I will try with this one until it is empty. I would recommend Red Apple to my friends that I know like matte. The way the lipstick looks on your models suggest they have more sheen.