Highlighting does more than add sparkle. In this guide, learn what an eyeshadow highlighter is, where to place it for brighter, lifted eyes, how to choose shimmer versus matte and which Red Apple Lipstick shades...

Brown eyeshadow is the quiet hero of every makeup bag. In this guide, you will learn how to pick flattering browns for your skin tone and eye color, plus easy day, desk, and nighttime looks...

If you have hooded eyes, you know that applying eyeshadow can be a bit of a challenge. But it doesn't have to be! These tips will help you create flattering and dramatic looks with ease....

There's this magical little trick in the makeup world known as highlighting. Why is highlighting so magical? This optical illusion has the ability to draw attention to eyes making them brighter, appear bigger, lighter, more...

Hey ladies, it’s Ashley again! Let’s face it:Brown eyeshadows are a girl’s best friend! No other eyeshadows can complement all skin tones, eye colors and ages all while providing you with great versatility in creating looks...