I love all of lipsticks from Red Apple Lipstick. I have not been able to wear make-up for years due to cosmetics causing terrible burning eyes. This is the first cosmetic I have been able to wear with no problem at all. I am so happy to have found Red Apple Lipstick a truly safe and natural ingredient company. I have tried every so called natural and organic cosmetic but this is the only one that does not cause a bad reaction. I primarily use the lipstick as a blush. So happy they offer samples to try first so you can be sure to get the right shade without spending a fortune trying different ones in order to find your color. Apply Ever After is a perfect shade for me. Very natural as a blush. Love it!!!! There is not one that I have tried that was not a nice color. I have a warm skin tone so have stayed with warm or neutral color choices. This is the first company I have found that gives great color descriptions and very clearly says whether it is a neutral, warm or cool shade and what color in a way that makes sense and is translatable to choosing the right shade. I love these cosmetics and am so excited to have found them!!!! Also, a very good price so you can try many different shades. Love, love, love this lipstick. Thank you!!!!!!!!!!!