Maven Mauve

Soft Rosy Mauve

Name: Maven Mauve
Brand: Red Apple Lipstick
SKU: IC-21
Price: 25.0 USD
Availability: InStock

Maven Mauve
Soft Rosy Mauve

$25

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Maven Mauve is the perfect blend between dusty rose and mauve. Gorgeous and light with no shimmer. This color is so easy to wear in a variety of situations because it can be taken from a “no-lipstick-lipstick” to defined color with just two extra coats. Perfect for a daytime look, or a sultry smokey-eye nighttime look!

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Ingredients

Formula: Instant Color

Ingredients: Helianthus Annus (Sunflower) Seed Oil, Euphorbia Cerifera (Candelilla) Wax, Butyrospermum Parkii, Synthetic Beeswax, Copernicia Cerifera (Carnauba) Wax, Tocopheryl Acetate, May Contain: Titanium Dioxide, Manganese Violet, Mica, Iron Oxide

Key Ingredients: Sunflower Oil gives this lipstick its soft and creamy texture. Vitamin E provides a moisturizing feel, helping lips feel smooth and comfortable. Red Apple Lipstick was one of the first to use Sunflower Oil in lipstick in 2012, setting a high standard for creamy, colorful lipsticks.

Benefits

Made In The USA

Gluten Free Lipstick
Moisturizing and Hydrating
Antioxidant Protection
Smooth Application
Formulated To Support Clean Beauty Lovers
Vegan
Cruelty Free – Leaping Bunny Certified
Synthetic Fragrance Free
Phthalate Free
Soy Free
Petroleum Free
Sustainably Sourced Ingredients
Palm Oil Free
PCR Plastic Tube
Highest Quality Ingredients
Organic Plant Based Ingredients, Minimally Processed
Safe Synthetics

Free Shipping Orders $65+

USPS shipping is complimentary on orders over $65 in the US. For orders under $65, ground service is a flat $4.99 USD.

Orders ship Monday - Friday expect on holidays. We aim to ship orders same day when placed before 2pm CST but your order could require up to two business days from the date placed.

6 Month No-Rush Returns

You have 6 months to try your new makeup out, and (hopefully) fall in love. If not, return it opened and used for a different shade or a refund. We process refunds and exchanges within 7 to 10 business days from delivery to our returns address. You will receive an email confirming your refund or exchange.

Vegan + Cruelty Free

Gluten-Free & Non-Toxic

Hydrating & Non-Drying

Lasting, Beautiful Color

Why More Women Are Switching To Red Apple Lipstick In 2025

Deeply Moisturizing – No More Dry Lips

Our ultra-nourishing formula is packed with soothing, hydrating ingredients like Vitamin E and rich botanical oils, making it the best lipstick for dry lips. Say goodbye to chapped lips and hello to lasting comfort.

Gluten-Free & Safe for Sensitive Skin

Meticulously crafted to be the best gluten-free, vegan, and non-toxic lipsticks you've ever worn, making it perfect for your sensitivities or auto-immune concerns. Enjoy high-performance color without irritation.

Smooth, Creamy & Lightweight

Unlike waxy, drying formulas, our lipstick glides on effortlessly with a buttery-soft, creamy texture. It feels weightless, never sticky or heavy, for a truly comfortable wear.

Discover Your Shade

Hero Ingredients Enhance Lip Care

Feel good about using our clean, hypoallergenic ingredients with skin care benefits.

✓ Vitamin-E

This anti-oxidant does wonders for the skin of you lips. Enjoy noticeably smoother and softer lips.

✓ Castor Seed Oil

Helps lock in moisture, giving lips a soft, supple feel while enhancing the product's glide and shine.

✓ Shea Butter

This rich, natural moisturizer is packed with vitamins and fatty acids that deeply nourish and hydrate the lips.

More About The Lipstick Shade: Maven Mauve

Shade: Soft Rosy Mauve, a seamless blend of dusty rose and mauve that complements any skin tone.
Finish: Matte with a creamy texture that offers buildable coverage, perfect for transitioning from a natural daytime look to a more dramatic evening style.
Feel: Ultra-creamy and moisturizing feeling, designed to provide lasting comfort.
Nourishing Ingredients: Crafted with a blend of sunflower seed oil, shea butter, and carnauba wax, enriched with vitamin E to help keep your lips feeling soft and protected.
Formulated for Sensitive Skin: Designed without common irritants, offering a thoughtful option for those with sensitive skin or allergies.
Commitment to Clean Beauty: Formulated to meet high clean beauty standards, supporting a mindful beauty routine.
Versatility: Maven Mauve is your go-to lipstick for any occasion, enabling you to effortlessly dial up the drama or keep things subtle, depending on your mood.

Introducing “Maven Mauve,” a soft rosy mauve lipstick that perfectly captures the essence of natural beauty. This exquisite blend of dusty rose and mauve creates a versatile color that’s ideal for achieving a range of looks—from a subtle, barely-there hint of color to a more defined and sophisticated presence. Its shimmer-free finish and lightweight feel make it perfect for day-to-night transformations.

Maven Mauve is not just a lipstick—it’s a reliable beauty companion that invites you to express yourself in myriad ways.

Whether paired with a smokey eye for a night out or worn alone for a natural, understated look, this lipstick is a must-have for those who value versatility and elegance. Embrace the natural pink hue of Maven Mauve and enhance your makeup collection with a lipstick that’s as dependable as it is beautiful.

"I have never been able to wear lipstick, even the "hypoallergenic" brands made my throat close up. This is the first lipstick that I have been able to use. I wore it for two days through 3 musical performances and a party and had no reaction. Someone even told me that I looked especially pretty that day. The color is perfect for me and I couldn't be happier."

See All Reviews

My Lips But Better, Pinks & Middle Pinks
Instant Color (nut free)
No Shimmer, Satin / Semi Matte
Formula: Instant Color
Ingredients: Helianthus Annus (Sunflower) Seed Oil, Euphorbia Cerifera (Candelilla) Wax, Butyrospermum Parkii, Synthetic Beeswax, Copernicia Cerifera (Carnauba) Wax, Tocopheryl Acetate, May Contain: Titanium Dioxide, Manganese Violet, Mica, Iron Oxide
Key Ingredients: Sunflower Oil gives this lipstick its soft and creamy texture. Vitamin E provides a moisturizing feel, helping lips feel smooth and comfortable. Red Apple Lipstick was one of the first to use Sunflower Oil in lipstick in 2012, setting a high standard for creamy, colorful lipsticks.
Corn Free, Cruelty Free, Dairy Free, Nut Free / Fragrance Free, Petroleum Free, Soy Free
Neutral, Warm
No, all Red Apple lipsticks are made extra moisturizing. Our special formula with botanicals & Vitamin-E go to work on dry or chapped lips immediately and is very comfortable to wear. It is a great lipstick for dry lips.

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Maven Mauve

Soft Rosy Mauve