Pinkle Twinkle
Pinkle Twinkle
The ultimate cool toned lavender pink with a slight amount of shimmer. This shade is light enough that those who want a subtle shade will be thrilled, but can be layered on for a bolder pop of color! Much lighter than Oh Snapdragon, but in the same hue range. In comparison to Secrets (another lavender pink), Pinkle Twinkle is more lavender and doesn’t have the intense shimmer that Secrets does. This very subtle shimmer adds beautiful dimension to this cool lipstick shade.
Complete your look
Made to go together.
The pieces we would reach for with this shade. Add a few, or take the whole set.
Shade family
Pinkle Twinkle, next to its family.
The shades people shop alongside it, swatched side by side. Tap any shade to compare it with the one you're on, then head to its page when you've found yours.
ComparingCool Mid Orchid Pink
CoolNeutral
ComparingIT'S BACK ✨ Mid Dusty Rose
CoolNeutral
You're viewingCool Very Light Lavender
CoolNeutral
ComparingCool Soft Pink Nude
CoolNeutralWarm
Pinkle Twinkle
$26Cool Very Light Lavender
- Finish
- Neutral / Normal, Shimmer
- Formula
- Instant Color (nut free)
- Flatters
- Cool, neutral undertones
Mayberry
$26IT'S BACK ✨ Mid Dusty Rose
Cooler and deeper than Pinkle Twinkle
- Finish
- Neutral / Normal, Shimmer
- Formula
- Instant Color (nut free)
- Flatters
- Cool, neutral undertones
Find your shade
Not sure of your undertone?
Three quick cues to find yours, then shop the shades made for it.
Cool
Blue-based reds & berries
- Veins look blue or purple
- Silver jewelry flatters most
- Skin burns before it tans
Neutral
Balanced true shades
- Veins look blue-green
- Silver and gold both suit you
- Skin tans fairly evenly
Warm
Warm corals & nudes
- Veins look green
- Gold jewelry flatters most
- Skin tans easily
Made safe, made clear
What's in it, and what's not.
Sensitive beauties shouldn't have to guess. Here's the full list, plus answers to what you ask us most.
What's in it
Nourishing, food-grade ingredients you can actually pronounce.
Free from
- Sesame
- Nut
- Scent
- Gluten
- Soy & Paraben
- Cruelty
- Sunflower Oil · gives a soft, creamy texture
- Vitamin E · a moisturizing feel that keeps lips smooth
Helianthus Annus (Sunflower) Seed Oil, Euphorbia Cerifera (Candelilla) Wax, Butyrospermum Parkii, Synthetic Beeswax, Copernicia Cerifera (Carnauba) Wax, Tocopheryl Acetate, May Contain: Titanium Dioxide, Manganese Violet, Mica, Iron Oxide
Questions, answered
Why Red Apple
Makeup made for sensitive lips.
Every shade in this set is gluten-free, vegan, and free from the irritants that make other lipsticks off-limits.
Tested gluten-free
Made on dedicated gluten-free lines, for 15+ years.
Free from triggers
No parabens, soy, corn, or talc.
Vegan + cruelty-free
Clean ingredients, never tested on animals.
Made in the USA
Small-batch, family and woman owned.
- 6-Month Returns
- No-Rush Exchanges
- Satisfaction Guarantee
- Free Shipping $75+
- Since 2009
15 years · 50,000+ sensitive beauties
The Red Apple difference
Why more women are switching to Red Apple Lipstick in 2026.

-
Deeply moisturizing, no more dry lips
Our ultra-nourishing formula is packed with soothing, hydrating ingredients like Vitamin E and rich botanical oils, making it the best lipstick for dry lips. Say goodbye to chapped lips and hello to lasting comfort.
-
Gluten-free & safe for sensitive skin
Meticulously crafted to be the best gluten-free, vegan, and non-toxic lipsticks you've ever worn, making it perfect for your sensitivities or auto-immune concerns. Enjoy high-performance color without irritation.
-
Smooth, creamy & lightweight
Unlike waxy, drying formulas, our lipstick glides on effortlessly with a buttery-soft, creamy texture. It feels weightless, never sticky or heavy, for a truly comfortable wear.
-
No peel, no pill formula
Flaky, painful lips after wearing lipstick isn’t normal, and you don’t have to live with it anymore. Red Apple Lipstick uses clean, gentle ingredients and is tested by real women with real sensitivities. No stinging, no cracking, no pilling, no compromises.
Real sensitive beauties
"As a makeup artist I can tell you that Pinkle twinkle is a mix of lavender and light rose with a little gold shimmer. It’s the perfect natural for people who are a neutral to warm skin tone and not too dark or orange as are most of the other colors. People over 40 are great with this color and I get so many compliments and people saying they want the same color on their lips when I am doing their makeup. Also I recommend this company to anyone with gluten or other allergies!"
She's wearingPinkle Twinkle · Instant Color (nut free)
