Mabel
Mabel
Mabel is a gorgeous, long lasting mauve, rose pink. It falls somewhere between Audrey and Secrets. This slightly cool toned pink has no shimmer and is incredibly natural looking. A gorgeous, natural lipstick that will enhance your base lip color – no matter what it is. Mabel is a must for everyone, if it’s not already in your cart – put it there now!
Complete your look
Made to go together.
The pieces we would reach for with this shade. Add a few, or take the whole set.
Shade family
Mabel, next to its family.
The shades people shop alongside it, swatched side by side. Tap any shade to compare it with the one you're on, then head to its page when you've found yours.
ComparingBlush Pink Nude
Cool
ComparingCool Soft Pink Nude
CoolNeutralWarm
ComparingCool Bright Medium Rose
CoolNeutralWarm
ComparingNeutral Satin Nude Pink
Neutral
You're viewingLight Rosy Pink
CoolNeutral
ComparingSoft Neutral Mid Pink
NeutralWarm
ComparingSoft Rosy Mauve
NeutralWarm
ComparingWarm Medium Pink
NeutralWarm
Mabel
$26Light Rosy Pink
- Finish
- No Shimmer
- Formula
- X-Series (nut free)
- Flatters
- Cool, neutral undertones
Oh My Guava
$26Neutral Satin Nude Pink
Cooler and deeper than Mabel
- Finish
- Neutral / Normal, No Shimmer
- Formula
- Instant Color (nut free)
- Flatters
- Neutral undertones
Find your shade
Not sure of your undertone?
Three quick cues to find yours, then shop the shades made for it.
Cool
Blue-based reds & berries
- Veins look blue or purple
- Silver jewelry flatters most
- Skin burns before it tans
Neutral
Balanced true shades
- Veins look blue-green
- Silver and gold both suit you
- Skin tans fairly evenly
Warm
Warm corals & nudes
- Veins look green
- Gold jewelry flatters most
- Skin tans easily
Made safe, made clear
What's in it, and what's not.
Sensitive beauties shouldn't have to guess. Here's the full list, plus answers to what you ask us most.
What's in it
Nourishing, food-grade ingredients you can actually pronounce.
Free from
- Soy & Paraben
- Nut
- Gluten
- Scent
- Castor Seed Oil · smooth texture and plant-based moisture
- Jojoba Oil · natural shine, with lasting moisture
- Avocado Oil · a soft and creamy finish
Ricinus Communis, Citric Acid, Caprylic/Capric Triglyceride, Silica, Butyrospermum Parkii (Shea) Butter, Copercnicia Cerifera (Carnauba) Wax, Bis-Diglyceryl Polyacyladipate-2, Euphorbia Cerifera (Candelilla) Wax, Persea Gratissima (Avocado) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Gluten Free Tocopheryl Acetate, May Contain Titanium Dioxide CI 77891,Mica CI 77019, Manganese Violet CI 77742, Iron Oxides CI 77489, CI 77491, CI 77492, CI 77499
Questions, answered
Why Red Apple
Makeup made for sensitive lips.
Every shade in this set is gluten-free, vegan, and free from the irritants that make other lipsticks off-limits.
Tested gluten-free
Made on dedicated gluten-free lines, for 15+ years.
Free from triggers
No parabens, soy, corn, or talc.
Vegan + cruelty-free
Clean ingredients, never tested on animals.
Made in the USA
Small-batch, family and woman owned.
- 6-Month Returns
- No-Rush Exchanges
- Satisfaction Guarantee
- Free Shipping $75+
- Since 2009
15 years · 50,000+ sensitive beauties
The Red Apple difference
Why more women are switching to Red Apple Lipstick in 2026.
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Deeply moisturizing, no more dry lips
Our ultra-nourishing formula is packed with soothing, hydrating ingredients like Vitamin E and rich botanical oils, making it the best lipstick for dry lips. Say goodbye to chapped lips and hello to lasting comfort.
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Gluten-free & safe for sensitive skin
Meticulously crafted to be the best gluten-free, vegan, and non-toxic lipsticks you've ever worn, making it perfect for your sensitivities or auto-immune concerns. Enjoy high-performance color without irritation.
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Smooth, creamy & lightweight
Unlike waxy, drying formulas, our lipstick glides on effortlessly with a buttery-soft, creamy texture. It feels weightless, never sticky or heavy, for a truly comfortable wear.
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No peel, no pill formula
Flaky, painful lips after wearing lipstick isn’t normal, and you don’t have to live with it anymore. Red Apple Lipstick uses clean, gentle ingredients and is tested by real women with real sensitivities. No stinging, no cracking, no pilling, no compromises.
Real sensitive beauties
"This is a moisturizing and lovely rosey mauve pink shade. I absolutely love it! Great every day to evening lipstick. It’s a neutral shade in my opinion. The customer service at Red Apple is fantastic. Thank you for your clean beautiful products!!"
She's wearingMabel · X-Series (nut free)
- PGPatricia G.Verified BuyerReviewingMabelI recommend this productRated 5 out of 5 stars5 months agoPatty
Goes on beautifully- very smooth and moisturizing. Lovely soft color that looks great on my lips at age 65 yrs
- NVNicole V. B.Verified BuyerReviewingMabelI recommend this productWhat's your age range? 30-39What's your beauty style? Classic, NaturalRated 5 out of 5 stars6 months agoBold and Bright
This slightly cool-toned pink provides a medium, bold lip. Lipstick is smooth, hydrating and applies easily.
- AAndreaReviewingMabelI recommend this productRated 5 out of 5 stars7 months ago5 Stars
My perfect color! I have been searching for it and this is it! This lipstick glides on so smoothly and looks effortlessly chic. It's maybe a small thing, but I am just glad it is odorless.
- CBClare B.Verified BuyerReviewingMabelI recommend this productWhat's your age range? 70+What's your beauty style? NaturalRated 5 out of 5 stars7 months agoBeautiful lipstick!!
Lipstick is a beautiful color !! It goes on smoothly and feels moisturizing!! Would definitely buy from this company again!! Appreciate the clean ingredients!! Thank you!!
- JRJanet R.Verified BuyerReviewingMabelI recommend this productWhat's your age range? 60-69What's your beauty style? TrendyRated 5 out of 5 stars8 months agoRose color perfect
I’ve been searching for this color for years