What color lipstick should an older woman wear?

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I wish I could say there is a definitive answer to the question, "What color lipstick should an older woman wear?" The truth is, different colors can flatter different skin tones. What looks good on one woman may not look good on another.

However, there are a few general guidelines that can help you choose the right lipstick color for you.

And I'm including 10 lipstick shades that are absolutely perfect for mature lips.

Shop hydrating lipsticks for mature lips

What Defines Aging Lips?

This answer varies for everyone. Generally, I would define mature lips as beginning around age 50 and up, although some may be interested in looking youthful in their 40s. By 50, some collagen may have left the lips, fine lines may have begun, and smokers might see effects on their lips. By age 70, lips may appear more wrinkled.

Now that you have mature skin and lips, your entire makeup routine has likely changed. Your lipstick shade is only one part of your makeup routine.

Mabel lipstick swatched on lips for mature women
10 amazing lipstick shades for mature lips

Do You Wear Lipstick Alone or as Part of Your Makeup Routine?

If your goal is to look younger and more youthful, think of your lipstick shade as only a part of the whole.

Using a good quality foundation that matches your skin tone is step 1. Foundation is going to help smooth and blend, covering dark spots and circles. The List says a quality foundation is what you want, or no foundation at all, in their list of makeup mistakes. Just don't use a bad foundation.

A good quality concealer will help smooth over the more brown or red spots, and around the corners of the nose. Don't forget to use it on the circles under your eyes.

For eyeshadow, it's best to stick with neutrals and browns. And now, let's talk about lipstick shades for older women.

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Bright, Dark, or Red Lipstick Can Be Aging

Bright, dark, or red lipstick is not the best lipstick for mature lips. There are exceptions to this generalization. Sometimes I see a fabulous older woman who pulls off a bright red lip or a bold color, and yes, it makes a statement.

BUT the bad news is that bright, dark or very red lipstick can attract more unwanted attention to your mouth, wrinkles, teeth, and jawline than you might like. And if there is any color bleeding it will be very obvious.

A softer lip color will look more youthful when combined with good face makeup.

A Soft Lip Color Is Best for Mature Lips

You may think, "AGHHH no... I look terrible in pale or soft lipsticks," and this might be true if lipstick is the only makeup you're wearing. But when combined with foundation, concealer, and neutral eye makeup, a soft creamy lipstick color gives a more feminine, youthful look.

If you're wearing good foundation, concealer, and neutral eye makeup, the soft creamy texture of a neutral lip color gives a youthful look.

Softer lip colors let your eyes take the spotlight, and they won’t draw unwanted attention to mature lips.

Vogue berry lipstick on mature lips

Featuring lipstick shade Vogue

Find soft everyday lipstick shades

Keep Your Lips Moisturized and Use Hydrating Lipsticks, Such As Red Apple Lipstick.

To help maintain a fresh appearance, keep a quality lip care routine. A quality gluten free lip balm that contains ingredients like Shea Butter and Vitamin E will work wonders at keeping lips soft and supple. A good lip care routine can help give the appearance of fuller lips, something most mature women want.

The look of dry lips is not what you're going for. When you apply lipstick, especially dark lipstick color, over dry lips more attention will be drawn to the fact that your lips are dry.

Hydrating lipsticks with ingredients like castor seed oil and Vitamin E provide the best balance between coverage and moisture, making them ideal for older women.

Rallye Balm gluten free lip balm for mature lips

LIP BALM: RALLYE BALM
WHAT WOMEN LOVE: A universally loved gluten free lip balm originally formulated for women with autoimmune diseases, but it works wonders for any lips. It's super hydrating.

Shop Rallye Balm for dry mature lips

Use Creme or Slightly Matte Lipsticks

Frosted, luminous, and liquid lipsticks can emphasize lip wrinkles. A creme lipstick is typically more hydrating, and Red Apple Lipstick makes some hydrating soft matte lipsticks.

A creme lipstick has the best chance of being a hydrating lipstick. Red Apple Lipstick makes some soft matte finish lipsticks that are very hydrating (see below).

Explore creamy and soft matte lipsticks

Say YES to Lip Liner

Perfect lip lining creates beautiful shaping. Use a lip liner just outside the natural lip line, especially if your lips or skin are pale, for extra contrast. You can blend lip liner into lipstick with a lip brush for a perfect finish.

If your lips or skin is more on the pale side, use a slightly darker lip liner to give a little extra contrast. A liner of the same tone can disappear.

If your bottom lip turns downward, don't fill in the whole lower lips. Instead, lift the lower lip by not painting to the corners.

You can blend a lip liner into lipstick with a lip brush for a perfect finish.

Shop creamy lip liners for definition

Does Skin Tone Matter When Choosing Lipstick for Older Women?

If you're after a more youthful appearance, then your lip color may matter more than skin tone. You won't want a lipstick that turns hot pink, or navy blue. Your skin's undertone may be different than your lip undertone.

While there is no way to know if a lipstick is going to turn colors on your lips, you may study your lips in a mirror and decide if they are more red undertones, neutral undertones, warmer undertones, or cooler undertones. Use good light or daylight. There's no need to go too deep with this, it's more just for fun.

And if a lipstick tone turns on you, you'll know to avoid that tone in the future, but you should be safe with the top 10 lipstick colors for older women below.

Top 10 Best Lipstick Colors for Older Women

Here are 10 soft, flattering shades that work beautifully on mature lips:
Secrets shimmery light pink lipstick for older women

LIPSTICK SHADE: SECRETS

Secrets is a smooth light pink with soft golden shimmer that helps lips look fuller and more even. The creamy texture is very forgiving on fine lines.

Shop Secrets soft pink lipstick

Audrey neutral pink lipstick on mature lips

LIPSTICK SHADE: AUDREY

Audrey is a timeless neutral pink that adds a soft pop of color without overwhelming your features. It is ideal if you want a fresh, polished look every day.

Shop Audrey neutral pink lipstick

Vogue berry lipstick bullet

LIPSTICK SHADE: VOGUE

Vogue is a rich berry shade that gives life to the face without looking harsh. It is perfect if you like slightly deeper color that still feels soft and wearable.

Shop Vogue berry lipstick

Petal To The Metal rosy mauve lipstick

LIPSTICK SHADE: PETAL TO THE METAL

Petal To The Metal is a rosy mauve with a soft glow. It looks beautiful with silver or gold jewelry and suits many undertones.

Shop Petal To The Metal mauve lipstick

New York nude lipstick bullet

LIPSTICK SHADE: NEW YORK

New York is a blush pink nude that never looks flat or washed out. It is buildable, creamy, and wonderful when you want a simple, polished nude lip.

Shop New York nude lipstick

Maven Mauve lipstick bullet

LIPSTICK SHADE: MAVEN MAUVE

Maven Mauve is a cool rosy mauve that gives a polished, my-lips-but-better look. It is a great everyday shade for mature lips.

Shop Maven Mauve everyday lipstick

Mabel soft berry pink lipstick

LIPSTICK SHADE: MABEL

Mabel is a soft berry pink that brightens the face without feeling bold. It is especially flattering on cool and neutral undertones.

Shop Mabel rosy pink lipstick

Mayberry dusty rose mauve lipstick

LIPSTICK SHADE: MAYBERRY

Mayberry is a dusty rose mauve with subtle shimmer. It is an easy, go anywhere color that looks especially nice on medium to deeper complexions.

Shop Mayberry dusty rose lipstick

Strawberry Lips soft warm red lipstick

LIPSTICK SHADE: STRAWBERRY LIPS

Strawberry Lips is a soft warm red that can be worn as a sheer tint or built for more color. It is a gentle way to enjoy red lipstick on mature lips.

Shop Strawberry Lips soft red lipstick

Mauve Me plum red lipstick

LIPSTICK SHADE: MAUVE ME

Mauve Me is a medium plum red with a soft sheen that adds depth without looking harsh. It is perfect for evenings or when you want a little extra drama.

Shop Mauve Me plum red lipstick

See all gluten free lipsticks for mature lips

Add a Little Gloss or Frosted Lipstick to the Center of Your Lips for a Youthful Look

Adding a small amount of clear or lighter color lip gloss to the center of your lips will reflect more light and give the appearance of plumper lips.

Here are 4 great glosses that are hydrating and not too bright

Diamond Sands sheer nude lip gloss

Diamond Sands is a sheer nude gloss with a touch of pink, perfect for highlighting the center of the lips.

Shop Diamond Sands nude gloss

Sun Sparkles clear shimmer lip gloss

Sun Sparkles is a clear gloss with shimmer, enriched with Vitamin E so it feels comfortable on mature lips.

Shop Sun Sparkles shimmer gloss

Dancing Princess pink purple shimmer gloss

Dancing Princess is a sparkly, sheer pink purple gloss that pairs beautifully with the lipsticks listed above.

Shop Dancing Princess gloss

Berried Treasure berry toned lip gloss

Berried Treasure is a lightly spearmint gloss with Vitamin E that adds a hint of red for soft definition.

Shop Berried Treasure hydrating gloss

See all gluten free lip glosses

Final Thoughts

  • Give your mature lips a hydration boost often.
  • The right lipstick might not be bold but even and smoothing.
  • Avoid extremely pigmented lipsticks that dry your lips out.
  • Older women can still rock great lipstick shades.
  • If your bottom lip turns downward, lift it by avoiding the bottom corners with color. A concealer can help lift.
  • Skin tone matters less now; lip color and texture matter more.
  • Use a lip primer if you have one.
  • Lining your lips after applying lipstick can help keep edges in place.

Build your mature lip routine with Red Apple Lipstick